
MANAGEMENT
The team researched the executive retreat market and crafted suggestions for our sponsor, , to assist in the creation of their own retreat. This involved extensive online research into competitors, interviews with competitors, and an interview with a target client. The team delivered a competitor analysis and proposal that included an example executive retreat and social media plan with recommendations on venues, services offered, price range, and marketing and promotions.
Student Team Members: Quincy Fischer, Kayla Hanner, Lovelynne Magalued, Isabel Perez, Courtnie Wu
Faculty Advisor: Fernanda Muniz, Ph.D.